Speaker: Jeff Hurt
All associations, professional societies and other nonprofits recognize the need to create alternative revenue streams. Unfortunately, new products and services won’t generate any revenue at all unless they sell. What if you could spot the ideas that are most likely to be successful—before you invest resources developing them? And what if you could efficiently develop the best of those ideas into products and services so closely aligned with your target audience that new revenues start streaming in? You can—and meeting industry expert Jeff Hurt shows you how!